TNS

CPCD brugerdokumentation


Updated: 01/08/2015

This website is set up to introduce users to the new CPCD reporting platform solution provided by Kantar Media.
CPCD from Kantar Media is a new reporting platform that allows users to dig into census and audience data provided by Kantar Media local companies.

Overview



CPCD – Introduction

This document is meant to give an easy introduction to the CPCD service, to allow clients to easily set up the needed reports and access data.

 

 

http://cpcd.spring.de



Description of system

 

 


Minimum requirements

#

Platform/Device

Software configuration

Browsers

1

Windows Machine

Windows 7

Firefox 22

IE 10

Chrome 29*

2

iPad 3 9.7”

iOS 6

Safari 6

3

Some Android 10” (e.g. Nexus 10)

Android 4.2

Chrome 29


Recommended browsers:

Latest version of Chrome, Firefox or IE.


Users and Permissions

For the latest version of Users and Permissions documentation - please open the PDF document

UserTip: . We strongly recommend to use the "admin" user give to you by Kantar/TNS to only create sub-users in the system. The system is set up to automatically inherit all widgets/dashboard to subusers, so if you use the admin user to set up/test a lot of reports, *all* of these reportes will automatically be shared with your child users.
To keep the sub-users' access to the system as uncomplicated as possible, use the admin user to create sub-users and rights management, and rather run the analysis from a sub users login.

Dashboards and Widgets

The main windows in CPCD are built up from dashboards and widgets. A dashboard is a “page” that can contain one or more widgets. A user will inherit the shared dashboards from its site administrator, and can create new dashboards themselves only accessible to their user.


Clicking the + sign in top right meny will create a new blank dashboard

 



Each dashboard has a separate menu list that corresponds to the content on that dashboard.

Initiates a “common” filter function. This is used to use the same selection of Date, Path and Filter on all widgets on that dashboard. This could be used if a user has created several widgets that shows traffic, % of browsers and main referrers, and would like them all to change to a different pagepath or timeperiod.
   
Opens up the help menu linked to dashboards.
   
Reload of all widgets contained on that dashboard.




Dashboard options show all available functions to that dashboard. Here a user can rearrange widgets, hide (entire dashboard), export all or some of the widgets from that dashboard, delete the dashboard (and all widgets) and access the dashboards “settings” menu.

    Once a dashboard has been created, the user can create a “widget” that reports data. widget is an element of a graphical user interface that displays information or provides a specific way of information for the user to interact with widgets come in many shapes and forms, displaying information and responding to the user actions. The widgets presents the information in a tabular or graphical format. There are several types of graphs to choose from.

widget is the form CPCD represents “reports”, “data” and “insight”. Standard reports such as daily usage of a website, number of tablet users or which type of browsers that visit a site are created to the users own likings in a the explore data window, and then easily viewed as widget in one of the dashboards.

A widget is based on a data query built in the Explore data Window (see pt 4.)

 

UserTip: . We strongly recommend NOT to save more than 10 widgets to the same dashboard. This will only make the dashboard sluggish and slow to load. Rather, create multiple dashboards allowing the system to load easily all the required datasets you need.

1. Logon

http://cpcd.spring.de

You will receive a username and a password from your local site administrator.

Tip:


2. First view

 


3. Main screen

The main screen contains the following sections:

Main Menu

Home – sends the user back to the last used dashboard.

Explore data – opens the Explore data window, see chapter 4 for explanation.

dashboards – opens a organize dashboards window.

Schedule – opens a window where a user can order/change automatic scheduled reports.

User object – User objects include “Custom Metrics” where a user can create own names or calculation metrics, and “Thresholds”. Thresholds are threshold lines used in different widgets to show “minimum” and “maximum” comparisons in the data results.

Help – initiates the help menu.

Note: Clicking the “MEDIA” logo in Kantar Media will bring the user back to the default dashboard.

 

Dashboards Menu

 



UserTip: . We strongly recommend to create a blank dashboard - Startup - that you define as default. This will allow you faster to start working with data than if you have to wait till the system loads your main dashboard. Just create a default dashboard with no widgets attached to it (if inherited to others, just set access rights NO EDIT).
This will enable your users to faster get the insights they are looking for except for those that only require the main predefined reports/widgets.

 

Search Field

 

 

User meny


(depending on the rights management of that user all or some of the items are available)

 

ee “Users and Permissions” part on page 2 in this document.
Note: A username cannot include “special

 

Note: when setting up a report sent to an email, one can also write the email adress directly in the email field.

 



Note: If the TIME ZONE is changed away from local time, the daily numbers will also be based on that time zone.

 

 

 



Dashboard Content

 


4. Explore data

From the Main menu start the Explore data view.

The initial window that opens up will look like this:


This window is containing three different panels, and is dynamically hiding/showing different panels depending on what you are using. The panels are;

 

Preview Window Panel

Here the user will see the data represented either by a graph or in a table format. This is the same content that will be shown in the widget after the query has been saved to a dashboard.

 

Widget Summary Panel

In the widget summary the user can easily see all the selected content that will make up the data query that will be presented in the Preview Window. Default, the widget Summary has selected last complete day, the most recent pagepath selected, time resolution total (in this case daily).

By clicking on any of the widget summary items, or the button in the top left corner, the data Selection panel will appear from the left side of the window:

 

Data Selection Panel

The data selection panel allows the user to select what the data query will contain. The selections are made up of the time period dimension, data dimension, metrics, segments and filters:

Time is the first dimension needed to be selected when creating a query. As a default last complete day is selected.

Calendars & periods show the last months from a normal calendar, where the user just clicks on the dates needed. If the user wants to select certain dates, the user only clicks on the required dates. If a period of dates (from/to) is to be selected, all actual dates in the timeperiod needs to be selected either by clicking each date or selecting week number. The user can also click on Weekday name to select all Mondays, Tuesdays etc. After the selection has been complete, click “Add time period” to save the selection of dates.


At the top of the Calendars there is a START and END feature. This is used to filter the viewable calendar in view. Default is set to last 6 months.
The Present button allows for more complex date period choices. Here a user can select a month, certain week days or predefined periods.

Daypartsallow for users to select only dayparts in the date periods selected in Calendars & periods.


Advanced
- In the last pane users can select logical dates, such as last day, last week, or last 3 days or weeks. The solution works by dragging the slider bar and clicking Add time Period.

Datais the next dimension that needs to be selected after Time.

In this window, the users sees the site data he has access permission to. In the example this Demouser has access to site=gallup and site=Site_2.

Quick search here will search for different site (and not path/streampath)

By marking the checkbox in front of the site name, the user have selected the entire data collected under that site. By clicking on the left side of the site name - - near the > sign, the right side of the panel is updated with the path levels registered on that site. From here, the user can select any of the path structure, or dig down into sub-path levels as needed.

It is also possible to filter the path on the current level selected by using the quick search field on the right side of the panel.

Selecting the paths the user would like to include in the data query is done by marking the checkbox next to the path name.

The objects selected are shown in the widget summary pane:

 


Metrics,Segments andFilterswill be made available after a time Period and Data source has been selected.

Metrics is where the user selects the type of data metrics that are to be shown in the data.

The Metrics choices are depending on rights management set by the site admin. As a default all available metrics are available.
The Metrics selections are split into two main categories; Custom Metrics and System Metrics.

Custom metrics are the metrics defined in the user objects -> custom metrics accessible from the main menu, and can be created individually by all users.


A custom metric designed once, will be accessible in all future explore data metrics. Custom metrics can be made up of a single metric given a personalized name, or a mathematical structured metric consisting of one or several metrics and mathematical expressions.


UserTip: . Custom metrics are inherited by the "children users". If you find a custom metric you like, you should have the administrator create that custom metric, and all users can access the same metric.

System metrics are predefined metrics in the system. These include all traditional metrics (internet) that are known to web measurement analytics, such as number of unique clients (Internet Clients), sessions (Internet Sessions) and Pageviews (Internet Views).

Also included in the system are metrics used to report on online video consumption. These are categorized under “internet stream”, and contain metrics like number of unique clients that have started at least one stream (Stream Reach), number of initialized streams (Stream Started Streams) and average playtime per clip (Stream AvgPlaytime).

Each of the metrics are described in the online help system.

The selections of metrics are done by clicking the name of the Metrics.


Segmentsis the part of the system where the user selects how to show and break down the data.

Start by clicking “+ Add segment” in the Segment panel to introducing a segmentation:

In the dropdown menu the user can select all the dimensions the data can be split into. By selecting “ContentPath” the user can segment on selected paths in the data query.

For each segment introduced into the data query, the client can select how the system uses that dimension:

“Show segment” splits the selected dimension into the selections. For ContentPath the “show segment” will split the data into the selected pagepaths under panel data.
“Show children only” will get the data from the paths directly below the selected paths in the data panel, and represent the data line by line for each of the possible paths.
“Show all sub-children” will include all the end of the paths strings below the chosen path in the data panel.

For ContentPath the Segmentation by “Show Children only” will show traffic on each of the complete paths below the selected /TNS and /tnslistene and present that in the table view:

While selecting Show segment will only show the path levels selected:

Based on the already defined segmentation where the data is split (segmented) by contentpath, the user can also introduce multiple other segments.

DeviceType is a drilldown into the data where the system separates “mobile” from “tablet” devices (and “” as everything else). Adding this to the segmentation model will split the data contentpath and then into devicetypes {blank}, mobile and tablet.

The data is now showing Clients, Sessions and Pageviews for the two selected paths, split by devicetype and selected paths for the entire selected time period. To add the hourly breakdown of the data, segment by TIME (Hour) can be introduced:

Complex segmentation models can be created at the users own request.


Filters
are layers of filters that the user can set up that will filter away unnecessary data.


For instance, showing only traffic originating from Norway, set up a filter on Geolocation and select geo.NO:


This filter will then filter away non-Norwegian traffic from the data:


Lastly the user needs to select which format thw widget should represent the data.

More advanced representation of tables and graphs will be added in phase 2.

 

Save widget

In the Save widget window enter widget Title and Annontations/descriptions if needed. Mark the dashboard the widget should be placed on and select save or save & close.



5. Scheduled Events

To set up an automatic email report, select Schedule from the main menu and select “Schedule and Event”.

 

Go on to Examples